BBC World News launched on Jan 16, 1995 and owned by BBC Global News Ltd. is an international news station with the largest audience share of 99 million viewers weekly (as per 2015-16 estimates). The station was established on March 11, 1991 as BBC World Service Television and was later rechristened as BBC World on Jan 16, 1995 before again becoming BBC World News on April 21, 2008. The international service today is a source of well reputed newscasts, documentaries, debate and analysis programming, lifestyle content and interviews. Unlike its domestic siblings which come directly under the ownership of British Broadcasting Corporation, the station is O&O by BBC Global News Ltd, the commercial arm of BBC financed through advertising and subscription revenues. Not holding UK television license, the channel has therefore no link with BBC Studios. Live the Story is the currently incorporated catchphrase of the service with over dozen sister stations including CBeebies, BBC America, BBC Arabic, BBC Brit, BBC News Channel and others.
Originally launched as a commercial outlet by BBC, the British government didn’t agree to fund the upstart service on its onset. BBC World Service radio and until 2014 used grant-in-aid through Foreign and Commonwealth Office. It started its broadcasts on March 11, 1991 after a test transmission of two weeks which included a half-hour bulletin per day. The World Service split into two services in 1995. A 24-hour free-to-air International English news service on Jan 16, 1995 and BBC Prime which signed on air on Jan 30, 1995, which was light entertainment station later rebranded as BBC Entertainment.